Good values → Good living → For good
Every aspect of our approach to development is about supporting the things that matter – low carbon design, homes designed to promote health and happiness, standing beside local businesses, and bringing community to the fore. We’re in it for the long haul and the common good.
Guided by strong values and working towards BCorp certification, Picture This is committed to remaining custodians of our developments. We want our values to continue to make a difference for years to come.
Of course, for these good things to happen we know it’s essential that our development partners, communities and neighbourhoods can all thrive through the way we work.
So Picture This is a model that’s driven by two commercially-savvy realists. Founders Shannon and Mike have over 40 years’ combined development experience, with quite a few industry accolades accrued along the way. If you share our desire to see sustainable communities built in the right place, in the right way, we’d love to tell you more.
PICTURE THIS FOUNDERS →
Shannon Conway MRICS
Shannon is a highly experienced residential development and regeneration specialist with over 20 years’ expertise delivering large-scale urban projects across the UK. She champions inclusive, low-carbon neighbourhoods that balance social value with strong commercial returns. Prior to establishing Picture This, Shannon held senior leadership roles in both development (Glenbrook) and consultancy (JLL), where she led strategy, partnerships and advisory services.
She is widely recognised for her advocacy of inclusive design and property management, and contributions to public sector policy and regeneration initiatives.
Mike Nicholson MRICS
Mike is an experienced development manager specialising in financial modelling, scheme viability and affordable housing delivery across complex residential projects. With a background spanning housing associations, private developers and consultancy, he has played a key role in shaping large-scale urban schemes, including strategic land acquisition and long-term development planning. Mike combines strong commercial acumen with technical expertise in viability assessment, funding structures and procurement, ensuring projects are both deliverable and financially robust.
→ Connect with Mike Nicholson on LinkedIn
Pauline Johnston
Pauline is our People and Place Activation specialist, supporting our projects by connecting community, space and creativity. She works in a layered, relational and inclusive way, helping shape neighbourhoods alongside residents, partners and local collaborators. Her work focuses on unlocking social infrastructure and building processes that are embedded, equitable and joyful from temporary activations to permanent place and design strategies.
Our impact commitment
Picture This want people to find that by living in a thoughtfully created
space, they support the things that matter – our environment, wellbeing, local communities and economies, sustainability, inclusion, permanence.
→ Inclusive communities
We all want to be part of a mixed age, vibrant community.
No one wants to be segregated or labelled according to
their age.
Picture This developments are inclusive and welcoming
by their nature. We believe there is value in mixed age
communities; benefits that can be felt directly by our
residents and the wider community.
→ Carbon conscious
As Picture This remain a long term custodian, we are
motivated to deliver buildings with the lowest energy
usage. We want our tenants to benefit directly by
having lower energy bills, avoiding fuel poverty by
all means possible.
Our green spaces will be allocated for allotments which
are open to volunteers, with green roofs, washing lines
and PV. Waste reduction and recycling will be tackled
head on.
→ Neighbourhood values
Picture This delivers outward facing development.
We actively seek ways to help our tenants engage
with the wider community and vice versa.
We take a proactive approach to supporting local
businesses, creatives and the voluntary sector
before and during construction, and then through
the ongoing management of our spaces and the
Picture This community.
→ DOWNLOAD OUR IMPACT COMMITMENT PDF
Our clients and partners
We work with people who share our approach to life and good development.
